health system – The Health Care Blog

NEW Today! Health System Patient Comms Startup Well Health Becomes Artera

Oct 18, 2022

BY JESSICA DaMASSA

Gotta love a new name! Well Health, arguably one of the best-funded digital front door and patient communications startups you’ve never heard of (they’ve raised just under $100 million with little to no fanfare) is today announcing their new moniker, Artera.

Founder & CEO Guillaume de Zwirek breaks the news with us and talks about the strategy behind the name change from both a brand and a business standpoint. Artera is in the (still) hot health tech infrastructure space, selling a platform that health systems can easily integrate into their EMR systems, patient portals or other practice management software to easily send text messages, emails, or other communications to patients.

We get into the details about Artera’s business model, 500+ provider org client base (and what Gui is hearing about their current business challenges) and find our way into a big discussion about digital health funding, that whole bubble thing, health tech startup layoffs, and where Gui thinks the market is headed next. Bottom line: Some interesting comments here (starting around 18.30 mark) about how this might actually help healthcare in the long run.

After COVID-19, What Next? A Recovery Blueprint for Health System Leaders

May 8, 2020

By JAMES GARDNER

Is the beginning of the end in sight? Perhaps. After much stress and strain, many experts believe we’re seeing early signs of a COVID-19 plateau in some states and cities. Everything could change tomorrow, but healthcare leaders should be preparing now to reopen their shuttered operating rooms and get back to business.

When restrictions loosen, lost days and weeks could have dire implications for health systems already weakened by months of deferred and canceled elective procedures. These surgeries — joint replacements, tumor biopsies, gallbladder removals, and cosmetic procedures, for instance — underpin the economics of hospitals and physician groups. Delay some of these surgeries for too long and patient care can also suffer. Essential? Absolutely.

Unfortunately, healthcare leaders will be reopening their doors to a world unlike anything they’ve seen before. Aren’t we all seeing our personal health through a new lens?